Set up your social media fundraiser for World Wish Day today!

We are often captivated by our social media accounts, scrolling from one post to the next. But what if you could use your social media to raise money for the Make-A-Wish Foundation and raise money to give critically ill children the best experience possible: the opportunity to enjoy their childhood to the fullest. Become a WishMaker now!

Grant life-changing wishes

Fundraising for World Wish Day made easy

Fundraising for World Wish Day can be made easy through social media. Perhaps you’ve seen it before, a family member, friend or acquaintance posting a fundraiser on their social media account for their birthday or another special occasion. Utilizing your social media account is a great way to band your community together and raise more money than you could donate on your own. Both Facebook and Instagram allow you to set up a fundraiser in no time.

Set up your social media fundraiser for World Wish Day and help critically ill children take back their childhood and give them hope for their futures.

Step-by-step: How to set up your Facebook fundraiser


To set up your Facebook fundraiser follow these easy steps and you and your community will become WishMakers!

Step 1: Facebook fundraiser option

There are different ways to set up a fundraising post, depending on whether you are using the Facebook app or the browser.

In the Facebook browser:

on the left-hand side of your page you can see different icons, from friends to marketplace. Click on ‘See more’ and then on Fundraisers.

In the Facebook app:

In the top menu click on the plus icon and then on ‘Post’. Scroll down and click the option ‘Raise money’.

Step 2: Choose Make-A-Wish as your non-profit

If you are using the browser a pop-up will show up on your screen after clicking on ‘select charity’. In the search bar, type in ‘Make-A-Wish International’ or choose the affiliate in your country or region.

Step 3: Set your fundraising goal

Edit your post to fully personalize your fundraiser and engage your community.

Step 4: Create your fundraiser!

Click on ‘Create’ to finalize your fundraiser and start raising money in your Facebook community!

A picture of a hand with social media icons

Step-by-step: How to set up your Instagram fundraiser


By following these steps you can set-up your Instagram fundraiser in no time!

Step 1: Make a new post


When you open the Instagram app, click on the plus icon and create a new post.

Step 2: Edit the post


Once you’ve chosen the picture that you want to post, click ‘next’ to edit the image. As soon as you are satisfied with your post, click ‘next’ to add your caption, music and tag people.

Step 3: Add fundraiser


In the same menu you will see the option to ‘Add fundraiser’. When you click on it, you can search for Make-A-Wish International or an affiliate of your choice. Click on ‘Edit fundraiser’ to choose currency and the amount you want to raise. Click ‘done’.

Step 4: Share your fundraiser


When you are happy with your post click share to engage your community and raise money for World Wish Day!

Instagram reels and live videos


Alternatively you can add a fundraiser to a reel by following the same steps or you can start a live video with a built-in fundraiser. Before you start filming, click on the heart coin icon on the left and choose Make-A-Wish International, or the affiliate in your region. Anyone watching your live video can make a donation!

Grant life-changing wishes

Sarah Labelle

Sarah Labelle

Sarah Labelle is Digital Fundraising Manager at Make-A-Wish International, having joined the organization in 2022 after a previous mission in humanitarian healthcare. Sarah oversees new donor acquisitions and conversions through our digital channels. Additionally, Sarah manages the e-commerce side of the website, email marketing and strives to deliver a smooth donation process for all Make-A-Wish supporters.